Bi-Rite Wine Club
Telling stories of terroir and winemakers, and when you could drink what.
Wine is a story – about a family, a region’s traditions and evolution, a piece of land, a winemaker’s decisions.
In 2023 I wrote these stories into the monthly summaries for Bi-Rite’s Discovery and Reserve wine clubs. I focused on connecting with the occasion the customer was realistically going to drink each wine, like a dinner party with friends or a family holiday meal, along with featuring some of the history, perspectives and techniques of the winery and winemakers.
Read a monthly summary: Bi-Rite Discovery Club July 2023